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Inside Lawrence

Trivia Contest turns 40

Lawrence Today magazine, Summer 2005


Back when a first-class stamp set you back a nickel and the Beatles’ “We Can Work it Out” was tearing up the pop charts, Lawrence University student J.B. deRosset, ’66, decided he would try to build a better mouse trap.

No mice were ever caught with deRosset’s creation, but he did manage to ensnare a generation of college students who, for the past 40 years, have turned matters of minutia into an annual 50-hour art form of outrageous questions and answers.

This, then, was the 40th edition of Lawrence University’s Great Midwest Trivia Contest, the nation’s longest-running salute to the obscure and inconsequential, where first-place prizes like toilet seats and bags of Ramen noodles are revered as badges of honor.

Broadcast on campus radio station WLFM, this year’s installment began Friday, January 28, at the all-too-appropriately insignificant time of 10:00:37 and ran through midnight Sunday — 50 continuous hours of off-the-wall questions culled from the minds of a team of student “trivia masters,” all designed to challenge — and occasionally stump — even the best competitors.

In honor of the 40th birthday, deRosset (pictured with the 2005 trivia masters), who holds near cult-like status among Lawrence trivia diehards, returned to the scene of the crime, flying to Appleton from his home in Miami, Fla., to spend the weekend as the contest’s guest of honor.

The founder
It was the dead of winter in 1966 when deRosset, then a senior at Lawrence, began plotting how to
improve an idea he stumbled upon while visiting a woman-of-interest who was attending Beloit College.

“Some group at Beloit was putting on a trivia contest at their student union. My only recollection is that it was a lame, pathetic, pitiable attempt,” deRosset recalls. “I knew it could be done a whole lot better. I came back to campus all enthused about how Lawrence could do a better job at a trivia contest.”

With the help of two friends who worked at the radio station, he started tinkering.

“The three of us provided the synergy needed to create a weekend radio contest,” says deRosset, who has since built a successful career doing legal and financial planning work for the McDonald’s Corporation. “We spent a month or two drafting questions, each of us utilizing our particular specialty. Mine at the time was rock and roll. Somebody else watched too much TV, and another had comic books.”

The first contest -— only 26 hours long — hit the airwaves in May of 1966, coinciding with Lawrence’s annual “Encampment Weekend,” an academic retreat in which select students and faculty members headed off-campus to discuss issues of great importance. DeRosset engaged those students who were left behind in an intellectual exercise of a different sort, asking them to call in answers to esoteric questions asked during the course of a radio broadcast. The team that answered the most questions correctly received a fitting prize for a contest of this ilk: an old refrigerator filled with 45 rpm records.

At the time, deRosset had no idea his creation would have such staying power. But, with the perspective of 40 years, he’s not entirely surprised, either.

“We had such great camaraderie that it was simply a blast that winter of 1965-66 putting together the concept and working on the details,” deRosset says. “I have to believe the same is still true today.

“From the listeners’ viewpoint, I don’t believe college humor will ever get old,” he adds. “I love the team names. I love the irreverence. I love all the strange pieces played during the contest, especially the Monty Python stuff. Most of all I love the brief relief it gives in an increasingly troubled world.”

From “Frying Nemo” and “Apocalypse Cow” to “Smarter Than the Average Bush,” creative, often outrageous, and sometimes borderline offensive team names add another dash of fun to the weekend.

The winners
Playing this year as The West Bank of Kaukauna Concealing Weapons of Mass Deduction, a team of several dozen smarty-pants twenty-somethings who gather annually from eight states, including California and New York, captured a fifth consecutive Trivia Contest title — their seventh team title in the past nine contests.

The Bank racked up 1,237 points out of a possible 2,040 in the 50-hour, 356-question contest. Skull Squadron was the off-campus runner-up for the second year in a row with 1,132 points, while Iowans, Only Whack as Needed, Sir finished third with 1,062 points.

Bucky’s Banastitudinal Buccaneers repeated as the on-campus team champion with 1,115 points, while Nerds with Hooterphobia came in second with 1,043 and Ali Babar and The Forty Thieves placed third with 1,015.

Sixty-five off-campus teams and nine on-campus teams participated in this year’s contest. No team was able to answer the contest’s final “Super Garruda” question: On December 11, 2004, Mushtariy Madrahimova from Uzbekistan visited the Capitol building in Madison and signed the guest book. What were her comments?

Nobody knew that she had written “It is the hugest building I’ve ever been,” but now you have a head start on 100 points to begin next year’s contest